McKinsey Quarterly How the Bio Revolution could transform the competitive landscape

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The Bio Revolution is a powerful new wave of innovation that is expected to transform business and society beyond healthcare. McKinsey Global Institute research found that more than half of the potential direct economic impact from biological technologies-applied to nearly 400 use cases in multiple sectors- is outside of healthcare, notably in agriculture and food, materials and energy, and consumer products and services. New crosscurrents are already emerging, with four rising to the top: the importance of biological capabilities as a source of competitive advantage How the Bio Revolution could transform the competitive landscape.