Imperative 21 – Activation Kit

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We need a more just economy that works for everyone and for the long term. We’re kicking off the RESET campaign with a slate of programmed activities that we hope you’ll participate in and help amplify. The assets in this activation kit are free for you to use in hundreds of creative ways and can be customized and adapted by you to fit your local context around the world. Imperative 21 believes the imperative of the 21st century is to RESET our economic system so its purpose is to create value for all stakeholders while stewarding the natural and social systems.